" CARLOS, I REALLY THINK YOU AND YOUR COMPANY ARE GREAT AND MAGICAL.MAGICAL BECAUSE YOUR INTUITION IS AS STRONG AS YOUR REASON AND YOU KNOW HOW TO COMBINE YOUR TWO HEMISPHERES TO EXTRACT THE BEST. YOUR EXPERIENCE IS FANTASTIC. YOU HAVE AN INCREDIBLE TALENT. "
ROLAND HERLORY | HERMÈS
A company that translates Management's luxury management intelligence, providing advice, guidance, training, training and education in general. Leader in this market action with clients and projects throughout the Brazilian market, in the region of Latin America, countries of Europe and Africa. MCF has a relevant history of projects with large companies and brands such as Bentley, Burberry, Coach, Tory Burch, Tam, Latam, Accor Group and major shopping centers such as Iguatemi, JHSF, BR Malls and Multiplan. Companies of the relevance of Apothecary, Beauty Box, Natura, MAC, Recipe for Men and many financial institutions such as JP Morgan, Itaú, Bradesco and Banco do Brasil. GM, Lexus, Honda, Volkswagen, Whirlpool, Swarovski, Pandora and real estate segment, cyrela and many other references such as Embraer, Diageo, Pernod-Ricard, Moet Henessy, Nestlé, Johnson & Johnson. MCF and Carlos Ferreirinha have also acted as advisor to the world's top luxury groups such as LVMH, Kering, Estée Lauder and Richemont.
When we created the MCF House, we were clear about its importance and its direction. We wanted a cozy place where clients, friends and partners could feel at ease, as if they were in their own homes.
This is the MCF House, a space of convergence of business, knowledge and people. An information center for the Luxury and Premium Segment. An essential place to expand networking, invest in professional growth and discuss your branding. Leverage brands, plan with numbers in hand, understand the nuances and complexity of the market and its many different areas of expertise. Here there are no ready-made projects, but a serious, consistent professional background built over almost two decades and guided by Luxury Management tools, focused on innovation.
The "Luxury Brand Management” course is aimed at executives, managers, leaders and entrepreneurs who already work or not in the Luxury and Premium segment. It is also focused on professionals who have an interest in entering this market or learning from the differentiated management of the Luxury activity, enabling the exchange of experiences among professionals of diverse sectors and presenting the applicability of content in different business realities. Therefore, the course interests all sectors, entrepreneurs, general directors, marketing directors, creative directors, product managers, communication managers, among others.
" We believe that not all companies can or should operate in theLuxury segment, but all can learn from the Luxury business. "